Digital Marketing Blog

What is Agile Marketing?

In 2001 a bunch of software developers frustrated with the waterfall project management process got together at the Snowbird Ski Resort in Utah to find some common ground on what was the best way to manage software […]

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5 Ways Marketing has Changed Forever

My parents shopped, learned and nurtured relationships in a very different way than I do today.   They sent & received a lot of mail, they watched network television, read the daily newspaper, visited the […]

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How to set SMART Marketing Goals for 2017

Figuring out what to spend your marketing dollars on isn’t easy today. Marketing has changed a lot and there are literally hundreds of tactical solutions out there that you can spend thousands of dollars on. Before you pull out a credit card and do that, take some time to think about what you want to accomplish with your marketing investment.

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Using Synup to ramp up your local SEO

Using Synup to ramp up your local SEO

As a business owner, you want your business to be found easily by potential customers. For brick and mortar businesses, it’s even more important that customers near their business location find their business on top […]

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Learn about the Psychology of Persuasion

If you’re in business, marketing or sales in any capacity, Robert Cialdini’s book, Influence: The Psychology of Persuasion is a must read. I first read this book a few years ago and it still amazes me as to how accurate his 6 principles really are.

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The Science of Persuasion

Frequently regarded as the “Godfather of influence.”, Dr. Robert Cialdini, Professor Emeritus of Psychology and Marketing at Arizona State University has spent his entire career researching the science of influence. He’s earned a reputation as an expert in the fields of persuasion, compliance, and negotiation and his 6 laws of persuasion are as valuable to business owners and marketers almost as much as cash flow itself.

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How much does Inbound Marketing cost?

If you’re a business owner, CEO, or marketing executive, you know the importance of using digital marketing to land new clients. You also face the challenge of operating within a limited budget with unlimited spending […]

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